These are some of the E-Books and Whitepapers we offer for free. More are being added all the time so please revisit from time to time to see the latest updates.
E Books
A guide to e-marketing for SMEs
This e-book covers many of the most important aspects of e-marketing including Search Engine Optimisation, Blogging, Email Marketing and may other topics. This 73 page e-book has been compiled from authors with a fund of expertise.
A Guide to Marketing for SMEs
This 125 page e-book takes the reader from explaining what marketing is (and what it isn’t) through building a strategy. Each chapter outlines some of the most important marketing tools for the SME and is written in a simple style for readers who are not qualified marketing professionals.
Templates
Cash flow template for SMEs
This simple to use spreadsheet helps you to understand your businesses cash flow going forward and provides links to produce a P & L.
Marketing plan outline for SMEs
This is a template to help you produce a marketing plan covering the 4Ps of marketing – Product, Price, Promotion, Place
Business Plan Outline for SMEs
This is a detailed planning document which can be used to develop a rigorous plan for your business. It includes not just a marketing plan but also included are operations and developing the management team
White Papers
Funding Options white paper
This white paper outlines options for funding small businesses. We have access to over 650 funders which does not include banks. This will help you to identify the types of funding you may require to develop and grow your business
75 tips to help companies starting up
These tips are in the form of a questionnaire covering every aspect of running a business.